PPC Agency Leicester
When an account stops producing enquiries, the assumption is that the ads are wrong. Often they are not. The ad did its job, somebody clicked, and then landed on a page that answered a different question.
That is the most expensive way to lose a customer, because you already paid for them. It is also the part most agencies cannot fix: they rewrite the ad, adjust the bids, then email whoever built your site and wait.
We build the page. It means when the problem is the landing rather than the click, it changes this week, and there is nobody to disagree with about whose fault it was.
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